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Digital Designer
Front-end developer

portrait of Anthony Salamin

Anthony Salamin

Berlin based

Client

Design Hotels AG provides hospitality services to a network of over 300 independent small boutique and luxury hotels in over 50 countries worldwide.

My role

web development, UX/UI prototyping, micro-interractions, Analytics & SEO

Read process

Brief

The Berlin based creative team from Design Hotels trusted me with the development of their satellite platform which aims to share stories about experiential hospitality as well as facilitate online event registration. The initial brief was to launch an infinite scroll-like website with full width assets on a semi-random grid system.

Solution

Elegant mockups were soon followed by technical challenges namely usability and loading concerns. Several paths were explored like progressive content injection and intersection observer methods to exclusively load critical assets.

After several prototypes, suggestions and internal discussions, it was finally decided to drop the infinite scroll layout and adopt an editorial design approach to better reflect the amount of content we were actually getting from ongoing events.

See website 👋🏻

Brief

The Berlin based creative team from Design Hotels trusted me with the development of their satellite platform which shares stories about experiential hospitality and facilitate online event registrations. The initial brief was to launch an infinite scroll-like website with full width image and video assets based on a semi-random grid system.

Solution

Elegant mockups were soon followed by technical challenges namely usability and loading matters. Several paths were explored like progressive content injection and modern intersection observer methods to exclusively load critical assets first.

After several prototypes, suggestions and internal discussions, it was decided to drop the infinite scroll layout and adopt an editorial design instead to better reflect the amount of content the marketing team was actually getting from ongoing events.

See website 👋🏻
mockup mobile design hotelsmockup desktop design hotels

Client

Le Thêatre les Halles is a swiss theater based in the heart of the magnificent Valais Switzerland, offering theatrical performances from September to June.

My role

UX/UI design, web development, dynamic reservation, archive system, CMS setup, micro-interractions, Analytics setup

Read process

Brief

The Swiss Theater TLH commissioned me to design and develop a new online platform that includes a complex event management system, an online reservation module, a search component and an archive section.

Solution

From the first wireframes to the final website, the entire UI was designed and developed with a mobile first approach to allow users to access the most meaningful information and book multiple events at once in just a few clicks.

Details about specific events can now also be acquired through a very intuitive auto-complete search module which gracefully filters the entire flow of events. The CMS structure was redesigned to allow dynamic event reservation which now allows the team to easily manage their yearly events program, all by themselves.

See website 👋🏻

Brief

The Swiss Theater TLH commissioned me to design and develop a new online platform that includes a complex event management system, an online reservation module, a search component and an archive section.

Solution

From the first wireframes to the final website, the entire UI was designed and developed with a mobile first approach to allow users to access the most meaningful information and book multiple events at once in just a few clicks.

Details about specific events can now also be acquired through a very intuitive auto-complete search module which gracefully filters the entire flow of events. The CMS structure was redesigned to allow dynamic event reservation which now allows the team to easily manage their yearly events program, all by themselves.

See website 👋🏻
mockup mobile TLHmockup desktop TLH

Client

Auratorio is a fashion brand based in Switzerland, producing high quality limited edition apparel in Portugal.

My role

web development, e-commerce, responsive web design, CMS setup, Analytics & SEO, domain + email setup

Read process

Brief

For its first collection, the swiss based apparel label auratorio commissioned me to develop its very own e-commerce and online presence.

Solution

From responsive design to custom e-commerce checkout, everything had to be done. Every product being sold are pulled from a CMS based structure allowing the founder to upload and modify at will any information in regards to pricing or images.

In addition, I prepared and linked the Stripe gateway payment through which each and every sell can be followed and managed by the client himself.
After several prototypes, suggestions and internal discussions, it was finally decided to drop the infinite scroll layout and adopt an editorial design approach to better reflect the amount of content we were actually getting from ongoing events.

See website 👋🏻

Brief

For its first collection, the swiss based apparel label auratorio commissioned me to develop its very own e-commerce and online presence.

Solution

From responsive design to custom e-commerce checkout, everything had to be done. Every product being sold are pulled from a CMS based structure allowing the founder to upload and modify at will any information in regards to pricing or images.

In addition, I prepared and linked the Stripe gateway payment through which each and every sell can be followed and managed by the client himself.

See website 👋🏻
mockup mobile auratoriomockup desktop auratorio

Client

RCKT is a berlin based creative and strategic agency who gives an individual answer to every challenge.

My role

UI design, isometric illustrations, image style, responsive mockups

Read process

Brief

The berlin based RCKT agency trusted me for the relaunch of the VIA IMC startup website. On the basis of an in-house developed UX design, the UI design had to be modern and reflect the innovative drone technologies used by the VIA IMC company.

Solution

Because the startup uses cutting edge aerial scanning technologies to assess the potential issues invisible to the human eye before repairing or constructing highways in Germany, I developed an image style which not only suggest the scanning output from drones but also matches the color system of the company. In addition, vector based isometric illustrations were drawn to illustrate the different phases and processes of the firm.

Coming soon 🥳

Brief

The berlin based RCKT agency trusted me for the relaunch of the VIA IMC startup website. On the basis of an in-house developed UX design, the UI design had to be modern and reflect the innovative drone technologies used by the VIA IMC company.

Solution

Because the startup uses cutting edge aerial scanning technologies to assess the potential issues invisible to the human eye before repairing or constructing highways in Germany, I developed an image style which not only suggest the scanning output from drones but also matches the color system of the company. In addition, vector based isometric illustrations were drawn to illustrate the different phases and processes of the firm.

Coming soon 🥳
mockup mobile VIAmockup desktop VIA